Keestrack Website Privacy Policy

Last Updated: 25/08/2026

Keestrack NV ("Keestrack", "we", "our", or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, contact us, subscribe to our communications, or interact with our products and services.

This Privacy Policy has been prepared in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and other applicable privacy laws.

1. Data Controller

The data controller responsible for processing your personal data is:

Keestrack NV
Taunusweg 2
3740 Bilzen-Hoeselt
Belgium

Email: info@keestrack.com
Website: www.keestrack.com

2. Personal Data We Collect

We may collect and process the following categories of personal data:

Information You Provide to Us

When you contact us, request information, register for events, download materials, or submit forms on our website, we may collect:

Name
Company name
Job title
Email address
Telephone number
Country and location
Industry sector
Information contained in your message or inquiry

Information Collected Automatically

When you visit our website, we may automatically collect:

IP address
Browser type and version
Device information
Operating system
Website usage data
Pages visited
Date and time of access
Referring website information

This information may be collected through cookies and similar technologies. For more information, please refer to our Cookie Policy.

Dealer, Customer and Business Contact Information

In the course of our business activities, we may collect and process contact details of:

Dealers and distributors
Suppliers
Customers
Prospective customers
Business partners

3. How We Use Your Personal Data

We use personal data for the following purposes:

To Respond to Your Requests

We process your information to:

Answer inquiries
Provide product information
Process requests for quotations
Arrange demonstrations
Provide customer support

To Manage Our Business Relationship

We may use personal data to:

Communicate with customers and dealers
Manage contracts and business relationships
Provide after-sales support
Deliver requested services

Marketing Communications

With your consent, where required by law, we may use your information to:

Send newsletters
Share product updates
Inform you about events, exhibitions, and trade shows
Provide marketing and promotional communications

You may unsubscribe from marketing communications at any time.

Website Improvement and Analytics

We use analytics information to:

Monitor website performance
Improve website functionality
Understand visitor behavior
Enhance user experience

Legal and Regulatory Compliance

We may process personal data to:

Comply with legal obligations
Protect our legal rights
Prevent fraud or misuse
Maintain security of our systems and website

4. Legal Basis for Processing

Under the GDPR, we process personal data based on one or more of the following legal grounds:

Your consent
Performance of a contract
Compliance with legal obligations
Legitimate business interests
Protection of vital interests where applicable

Our legitimate interests include operating and improving our business, marketing our products and services, maintaining customer relationships, and ensuring the security of our systems.

5. Sharing Your Personal Data

Keestrack may share personal data with:

Authorized Dealers and Distributors

As Keestrack operates through an international dealer network, inquiries submitted through our website may be forwarded to the appropriate local dealer or distributor to respond to your request.

Service Providers

We may share information with trusted third-party service providers that support our business operations, including:

Website hosting providers
CRM and marketing platforms
IT service providers
Analytics providers
Event management providers

Legal Authorities

We may disclose personal data when required by law or when necessary to:

Comply with legal obligations
Respond to lawful requests from authorities
Protect our rights, property, or safety

6. International Data Transfers

As an international organization with customers, dealers, and business partners worldwide, personal data may be transferred to countries outside the European Economic Area (EEA).

Where such transfers occur, Keestrack will implement appropriate safeguards in accordance with GDPR requirements, including:

European Commission adequacy decisions
Standard Contractual Clauses (SCCs)
Other legally recognized transfer mechanisms

7. Data Retention

Keestrack retains personal data only for as long as necessary to fulfill the purposes for which it was collected, including:

Responding to inquiries
Maintaining business relationships
Fulfilling contractual obligations
Meeting legal and regulatory requirements

Retention periods may vary depending on the type of information and applicable legal obligations.

When personal data is no longer required, it will be securely deleted or anonymized.

8. Your Rights

Under applicable data protection laws, including GDPR, you may have the following rights:

Right of Access

You may request access to the personal data we hold about you.

Right to Rectification

You may request correction of inaccurate or incomplete information.

Right to Erasure

You may request deletion of your personal data where legally applicable.

Right to Restriction

You may request that processing of your personal data be restricted under certain circumstances.

Right to Data Portability

You may request a copy of your personal data in a structured, machine-readable format.

Right to Object

You may object to certain types of processing, including direct marketing.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time.

To exercise your rights, please contact us using the contact details provided below.

9. Data Security

Keestrack takes appropriate technical and organizational measures to protect personal data against:

Unauthorized access
Loss
Misuse
Disclosure
Alteration
Destruction

While we strive to protect your personal information, no method of transmission over the internet can be guaranteed to be completely secure.

10. Third-Party Websites

Our website may contain links to third-party websites, including dealers, partners, and social media platforms.

Keestrack is not responsible for the privacy practices or content of external websites. We encourage users to review the privacy policies of those websites before providing personal information.

11. Children's Privacy

The Keestrack website is intended for business and professional users and is not directed toward children under the age of 16.

We do not knowingly collect personal information from children.

12. Complaints

If you believe your personal data has been processed unlawfully, you have the right to lodge a complaint with your local data protection authority.

For Belgium, the supervisory authority is:

Belgian Data Protection Authority

13. Changes to This Privacy Policy

Keestrack reserves the right to amend this Privacy Policy at any time.

Any updates will be published on this page together with the revised effective date.

We recommend reviewing this Privacy Policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have questions regarding this Privacy Policy or wish to exercise your data protection rights, please contact: